WHO WE ARE
NO FALSE PROMISES HERE
There is no silver bullet. Successful digital marketing requires constant monitoring, testing and refining. It takes hard work and an understanding that every dollar matters.
Our detailed work ethic conjoined with our constant focus on challenging the status quo is what drives us. We know our success is hinged to your success. So you can rest assured that your marketing investment is in the best of hands.
John Rehkop
Principal, Director of Strategy & Analytics
For the first 5 years of his advertising career, John was a fish out of water. A numbers guy amongst a band of creatives. Then came the 2000s, the advent of search advertising and digital revolution. Fortunately for him, unlike Y2K, digital marketing had staying power.
Now, John’s passion for data, competitive spirit and desire to build winning digital campaigns has served clients well in verticals such as tourism, financial services, manufacturing, real estate and retail. He is constantly tweaking and testing new strategies to maximize every dollar invested. His unique ability to marry detailed execution with a broad-based, 360-degree approach means no stone is left unturned when it comes to reaching target audiences.
When he’s not pouring over data or test driving the latest digital tool, you might find him on the golf course…..(over)analyzing why he missed that three-foot putt.
“It’s much easier and more cost efficient to double your business by doubling your conversion rate than doubling your traffic. If content is king, then conversion is queen.”
Terri Rehkop
Principal, Director of Client Service & Content
When you can draw upon more than 30 years’ marketing experience like Terri can, there is virtually no challenge she hasn’t faced. Whether it’s directing campaigns for multi-national, Fortune 500 companies or lending a hand to small, local non-profits, Terri understands how to navigate clients toward success.
Her ability to inform, engage and influence though content and distill complex topics into an easy-to-understand format has elevated brands in sectors such as training, health care, financial services, and consumer products.
And you won’t find anyone more adept at juggling multiple projects than Terri. When she’s not creating the next winning strategy, you’ll likely find her reading, hiking or watching her beloved Kansas Jayhawks…possibly all at the same time.
“Creating great content for the sake of great content doesn’t work. Before you put pen to paper, you need to figure out the purpose, the specific audience you want to reach and how you are going to promote it.”